Imai, Nonaka & Takeuchi
Kenʼichi Imai, Ikujirō Nonaka, Hirotaka Takeuchi (1984) "Managing the New Product Development Process: How Japanese Companies Learn and Unlearn", Division of Research, Harvard Business School, 1984
Kenʼichi Imai, Ikujirō Nonaka, Hirotaka Takeuchi (1984) "Managing the New Product Development Process: How Japanese Companies Learn and Unlearn", Division of Research, Harvard Business School, 1984